Best Time to Post on TikTok EST

If you are a TikTok content creator, knowing the best time to post your content is a must. Why? However, the time matter will influence whether your content will have a huge amount of viewers or not. In this case, the best time to post on TikTok is when your followers are most active.

Keep in mind, the best time to post on TikTok will depend on the time zone. Of course, you should know each time according to the time zone as the best time to post your content on TikTok. Thankfully! This post will show you the best time to post your content on TikTok depending on EST time zone. Okay, let’s see our post below!

Best Time to Post on TikTok EST-

What Is the Best Time to Post on TikTok EST?

Influencer Marketing Hub revealed that the global times to post content on TikTok are 6 a.m. to 10 a.m. and 7 p.m. to 11 p.m., Eastern Standard Time (EST). However, the best time to post on TikTok will take different times per day.

Here’s the following best time to post on TikTok EST per day:

    • Monday: 6 a.m., 10 a.m., 10 p.m.
    • Tuesday: 2 a.m., 4 a.m., 9 a.m.
    • Wednesday: 7 a.m., 8 a.m., 11 p.m.
    • Thursday: 9 a.m., 12 p.m., 7 p.m.
    • Friday: 5 a.m., 1 p.m., 3 p.m.
    • Saturday: 11 a.m., 7 p.m., 8 p.m.
    • Sunday: 7 a.m., 8 a.m., 4 p.m.

As you can see from the information above, there are three of the best recommended times to post on TikTok are Tuesday at 9 a.m. EST, Thursday at 12 p.m. EST and Fridays at 5 a.m. EST.

In this case, the study analysed more than 100,000 posts to find the highest engagement rates. So, it is quite a solid starting point. Well, there are some other factors that influence when deciding on a time to post.

You should know that no brand or influencer on TikTok has the same target audience. Every audience occupies a different time frame to hang out on the platform to watch your content. However, there will be a piece of good news to inform people who want to find out the best time to post on TikTok, specifically the average best time to post on TikTok.

Additionally, you will be able to leverage the average best time reports to begin finding the time which works best for you. the opportunity of those best times working for you are relatively good.

Great Steps to Discover the Best Time to Post Content on TikTok

After knowing the best time to post on TikTok, you will need to discover the best time to post a TikTok content to maximize audience engagement. Here’s what you should do to take to discover the best time to post content on TikTok:

    1. Gain a TikTok Pro account to get access to analytics about your followers and content.
    2. Identify where your audience is based in the Followers tab.
    3. Convert the global best time to post content on TikTok to your audience’s time zone.
    4. Explore when your followers are most engaged under the Followers tab. After that, you can convert the time’s listed in TikTok that are in UTC to your audience’s time zone.
    5. Look at post analytics under the Content Tab to know ‘is there a pattern of videos performing well when they are posted at certain times?’
    6. Make sure to track your video’s performance over time to find friends which tell you the best time to post on TikTok.
    7. If you have an engaged audience on another platform, like YouTube or Instagram, you will be able to check out the analytics to see if they can inform you as your target audience is the most engaged on social media.

Why Does the Best Time to Post on TikTok Matter?

If you have been using TikTok for a while, you may already know that showing up in TikTok’s ‘For You’ section has become the holy grail for brands, creators and influencers. Well, the section of ‘For You’ will display you an endless stream of videos that are picked up by the algorithm, based on your past interaction on the app. In this case, videos that appear in this section will receive a wider audience and engagement.

In short, showing up in this section is the answer to every TikToker’s questions on ‘how to get views on TikTok?’ Of course, talking about where to get views on TikTok will also depend on ‘When do you post your content on TikTok?’.

In this case, the algorithm will choose videos for the ‘For You’ section based on certain criteria including user interactions. The Videos which receive many likes, comments and shares will have a greater chance of being featured in the ‘For You’ section.

What you should do is to optimize your posting time to boost the opportunity of your post gaining stellar engagement and appearing in the ‘For You’ section. But, you should remember that the most important thing is that if you do not create quality content, no timing will be best for you.

In this case, the algorithm will prefer videos which are watched from start to finish, so ensure to develop scroll-stopping TikTok videos using trending effects, hashtags, collaborators and songs.

How to Use Multiple Best Times to Post on TikTok Effectively?

When you are trying to find the best time to post your content on TikTok, you will realize that there is no single best time or day. In this case, every brand will have multiple chances to find maximum exposure for their followers on TikTok.

You definitely do not want to live in a world in which your brand will get a single day or time window to engage with the audience. However, for a social media manager who handles multiple client accounts, posting on multiple best times can get pretty frantic. That’s where you will need a social media scheduling tool.

For more information, you can try to use SocialPilot, which is a kind of tool allowing you to create and schedule multiple TikTok posts for days, weeks and even months ahead of time. Get to know about the SocialPilot tool here.